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THE BUILD BOOK
Just us sharing everything D2C
‘KPI’-ing it real : Understanding key D2C metrics
I distinctly remember my first week as an Analyst at a D2C brand. I went armed with my enthusiasm for problem-solving, eternal love for...
Jul 1, 20244 min read
What's up with my ROAS? - A complete guide to optimize your ROAS
Too often, we hear D2C brands ask this question either to their teams, consultants or themselves - ‘What’s up with my ROAS?’ & this...
Dec 11, 20233 min read
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