Our Services
Creative Direction & Content Strategy
Welcome to the communications hub of The Build Inc., where we construct compelling narratives and strategic pathways to connect your brand with its audience. In this section, we delve into effective communication strategies, guiding you through the digital landscape with precision and creativity. Let's lay the groundwork for meaningful connections and enduring brand loyalty!
Internal Brand Immersion
Step inside the framework of your own brand with an inward audit of your current Marketing Ps, with an aim to know what to keep, what to drop and what to improve and lay our foundation upon. Together, we aim to strengthen the pillars of your identity, ensuring your brand's structure is solid & ready to withstand any challenge. This includes assessing what is and isn't workin today in terms of your engagement, content and team structure.
External Market Understanding
We deep dive into the competitive landscape and assess the 4Ps, communication funnels to find gaps and trends, spanning across varied channels & platforms. We're also always on the lookout for the next big thing, decoding trends & shaping your brand strategy to stay ahead of the curve so you stand tall amidst ever-changing landscapes.
Creative Partner Onboarding
Depending on your current structure, partner network and internal team strength, we will find and onboard the right execution partners for social media, content creation, graphic design, copy et all.
Big Picture Planning
Communication is as much about the larger goal we're chasing, and association we're trying to build, as it is about day to day communciation and actionables. We chart out these larger objectives to ensure all guns are firing at the same targets!
Execution Guidelines & Guardrails
Your brand is only as strong as how you showcase it - and that’s where communication strategy comes in. From social media storytelling to picking the right tone of voice to visual guides along with do’s and don’ts,, we're the architects of engagement, building bridges between your brand and its audience.
Quarterly Action Planning
Aligned with the overall business plan, priorities for the quarter, market movements and learnings, more bite sized quarter level strategies and actionable tasks will be created for all execution partners and teams.
Monthly Check-Ins
We work closely with all execution teams on quality control, detailed weekly and monthly check ins to guide action and prioritize / push forward agendas as required. Think of us as your extended in-house Chief Marketing Officer!
